Q&A with Libby Jones, Head of Operations Hi Libby can you tell me a little bit about what your company does? The Webinar Vet makes veterinary education easier, more accessible and affordable for vets who have very busy lives. We support vets to complete their CPD through online learning. So I’m guessing your online presence is really important to your …
The role of a digital marketer is not new; it’s long been an essential component of marketing for most businesses. Having the resource to keep your digital marketing momentum is one thing but having someone who knows the what, why, when, where, who and how of digital marketing is another. There are two things that make a good digital marketer: …
The term digital native refers only to those born in the last twenty years or so. These are the ones who are permanently engrossed in multiple conversations over multiple screens; consuming information rapidly. YOU know the type! They appear so confident with technology and for the most part they are. But are they good for your business? I have been asked …
Has your boss asked you to help with social media or websites when it’s not actually your job role? Make it your day job with the new ‘Watertight Digital Marketing Academy’. It is a familiar story that bosses of growing companies spot that someone in their organisation, is good with technology and they are then given additional digital responsibilities. Next …
Growing businesses need marketing. Marketing’s purpose is to drive sales and interest, so in that way, it is a business function that needs investment and employees who know what they are doing. Marketing changes, it is a constantly evolving discipline – taking time to train employees, therefore, is key to marketing success in today’s digital world of business. A …
The Open University recently conducted research into the impact of the Apprenticeship Levy one year on from its launch. The results are quite startling in terms of the amount of money that has yet to be claimed and that companies are not using for creating staff apprenticeship training. Contact Centres have the perfect environment, needs and staffing to take advantage …
The customer service industry is a long way from the call centre of old and the evolution of modern contact centres is having a dramatic effect on the quality of customer service. The need for employees that want to make careers in organisations where they excel at customer service and gain progression has never been higher. The issue of retaining …
This week has brought more gloomy headlines about the Apprenticeship Levy, with official Department for Education numbers showing that 59% less people (48,000) began an apprenticeship between May and July this year than they did last year (117,000). That is a big fall and will be a cause for concern, but does it mean that that the Levy has been …
I went to watch a film a few weeks ago, Hidden Figures, you can watch a one minute trailer by clicking here. I went with my nine-year-old daughter, a strange choice of film for a nine-year old girl you would have thought, but for somebody who is heavily dyslexic, it could have a profound impact on her. The context for …
When the Apprenticeship Levy was introduced, amongst the main beneficiaries were expected to be young people struggling to get jobs or work-related training, but data released last month has shown that to not be the case. While 16,300 commitments to take on an apprentice were made for over 25s, with 17,000 for the under 25s, just 7,300 of which are …
