Do you have a strong understanding of who your customers and prospects are? Do you have a marketing strategy in your head, on the back of an envelope or written down? Do you, like most business owners, struggle to find the time to get enough marketing and sales done? If you answered NO to any of the above then …
Hi Aisling, can you tell me about your job and how you got started in marketing? I work for Formbar as their Marketing Executive. We sell shopping trolleys for supermarkets, garden centres and convenience stores, and the odd orders for personal use. The job is varied and involves talking to customers and marketing both on and offline. It’s a brand …
Q&A with Libby Jones, Head of Operations Hi Libby can you tell me a little bit about what your company does? The Webinar Vet makes veterinary education easier, more accessible and affordable for vets who have very busy lives. We support vets to complete their CPD through online learning. So I’m guessing your online presence is really important to your …
The role of a digital marketer is not new; it’s long been an essential component of marketing for most businesses. Having the resource to keep your digital marketing momentum is one thing but having someone who knows the what, why, when, where, who and how of digital marketing is another. There are two things that make a good digital marketer: …
The term digital native refers only to those born in the last twenty years or so. These are the ones who are permanently engrossed in multiple conversations over multiple screens; consuming information rapidly. YOU know the type! They appear so confident with technology and for the most part they are. But are they good for your business? I have been asked …
